Maintain a Competitive Edge in an Amazon World
Top Insights from Our Amazon Webinar: Maintain a Competitive Edge in an Amazon World
Started in 1994 as an online book retailer with big ambitions, Amazon is now one of the largest retailers in the world and has become a model for customer experience, free shipping, and on-time delivery. Consider that Amazon is now worth almost double of Wal-Mart’s market value, and you begin to understand the power the Amazon supply chain has on global commerce, not just e-commerce.
One of the most noteworthy and lasting influences that the Amazon supply chain has made on retailers is its free and fast shipping model. Consumers are ordering products online at increasingly high records and transportation experts have deemed this demand as “The Amazon Effect”. In other words, online retailers need to match their transportation strategy to Amazon to compete.
MercuryGate Chief Marketing Officer, Karen Sage, joined President & CEO of Transportation Intermediaries Association, Bob Voltman, explore “The Amazon Effect” and offer actionable ways in which companies can compete with the Amazon supply chain using new technology.